Somos!
What:
Branding and identity for Somos! Coffee with Lisa Lindh
The Project:
We drink coffee everyday (at least most of us, who are you crazy people who can live without caffeine?). So what if we transformed a casual morning routine into a statement? Into a movement. Because let’s face it, we all walk around with that take-away cup — why not use it to talk about stuff that really matters? And create a space to chat about important stuff over a cup of coffee.
Somos is the coffee with opinions. What’s yours?
My role:
Lead copywriter. Developing verbal identity and ToV.